Who are we?

Established since 1997, the Association for the Promotion of Exports of Côte d’Ivoire (APEX-CI), is a trade promotion agency set up by key stakeholders such as local private sector companies, the Ivorian State and the World Bank which assists small medium-sized companies interested by exporting in the international market place. Up to today, our organization remains a key platform in the private sector, with its ongoing activities with the Private Sector Organizations’ Federation (CGECI) and an active involvement in the regional integration process (Network of TPO’s from the West Africa Economic Monetary Union, WAEMU).


  • Promote exports of Ivorian finished products to the international market, thus contributing to the economic development of Côte d’Ivoire;
  • Contribute to the improvement of export environment and climate.


  • Reduce dependence on traditional products;
  • Increase the share of high value-added exports;
  • Promote products and services made in Côte d’Ivoire on foreign markets.


  • Strong experience of 22 years in the field;
  • Essential platform in the development of the commerce sector in Ivory Coast;
  • Privileged partner of major institutions such as the World Bank and the Millennium Challenge Corporation;
  • African Growth and Opportunity Act (AGOA) Resource Center and Trade since 2012.


Establishing business relationships of exporting companies with potential buyers for subregional and international market access.

Expertise and professionalism

  • Key role in the economic development of Côte d’Ivoire especially in terms of exports;
  • Major player in the growth of foreign trade that contributes to the height of more than 10% of GDP.

Dynamism of the team

Aware of its economic challenges, APEX-CI has a bilingual, skilled and experienced staff on international trade issues.


Guy M’Bengue
Chief Executive Officer

Mr. Guy M’Bengue is graduated from the French School of Business «Ecole Supérieure de Commerce et d’Administration des Entreprises (ESCAE) de Lille – France» and has earned a MBA in international affairs at INSEAD at Fontainebleau – France. Mr. M’Bengue has more than thirty years of experience in leading French multinational corportations, as well as an experience in international business counseling for key private and public sector’s stakeholders based in Africa, Europe and in the US…Read more

Interview with the newspaper Fraternite Matin

Gerard Amangoua

Deputy CEO, Marketing, Communication, Market Development and External Relations
See biography

Thierry de Messe

Head of AGOA and Commerce Resource Center

Liliane Fernandèze Bassitche

In charge of Export Promotion and Development

Edmond Kouamé

Senior Consultant – Export Development

Kra Valérie

Assistant to the CEO

OKA Affoué Appauline Epse TIESSO

IT manager

Jacques Enokou

Financial and Administrative Services Manager

Bli Lou Bahie Affoussata Dorothée

Research Analyst

Kra Laurence

Assistant to the Chief Accountant

Kouadio Hyacinthe

Chief Accountant
See biography

Assita Koné

TAI Program Senior Consultant

Jean Marc Koblavi

Research Analyst
See biography

Anne Marie Antoni

Assistant to the Deputy CEO

Products & Services

  1. 1
    Business Counseling in international development


    Customized Business Counseling for export and assistance in the implementation of strategies for international developement.

    • FADEX: funds for export development
    • APEX-BASE: Datebase of consultants
    • CInternational Trade Center
    • Trade Point.

  2. 2
    International trade Center on foreign markets


    A Center which provides specific information on markets and countries

    • Trade information centers
    • Trade Point.

  3. 3
    Partnership on marketing and trade promotion


    Partnership agreements based on APEX-CI support programs on marketing and promotional actions for products from Ivoirian exporters

    • Fund Mechanisms to support the improvement of export environment and climate (FAMEX).

  4. 4
    Improvement of export environment


    A portfolio of actions and support programs to improve the environment of specific sectors or specific value chains

    • Fund to support the improvement of export environment and climate(FAMEX).

  5. 5
    Business strategy lobbying


    Lobbying actions and business advocacy for market access

    • FAMEX
    • AGOA Commission
    • US-Côte d’Ivoire Business Council
    • WAEMU (West Africa Francophone) TPO Network.

News update

Roadshow IATF2021

The APEX-CI team is pleased to inform you that the 2nd edition of the #IATF2021 Roadshow  will...

"Apex-ci editorial" to download


Main Activities

As a reminder, the mission of APEX-CI is to promote products with high added value on international markets. She advises the government on issues of market access, trade policies, and assists exporting SMEs in their market conquest strategies. To this end, its role is essential in the activities listed below.


Contact us

Phone: (+225) 21 20 30 25 30
Fax: (+225) 21 20 21 75 76

Plateau Bvd de la Republique, Immeuble Tropique, face à l’Hotel Tiama, 1ère et 2ème Mezzanine
01 BP 3485 Abidjan 01

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